Coronavirus: The Increasing Demand for PPE

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Coronavirus: The Increasing Demand for PPE

Key prediction/observation: This EDITED report looks at how the role of personal protective equipment has grown in importance and how it has moved from a medical necessity to a mainstay in pop culture. It also explores how this gear is being communicated to consumers.

  • Author: EDITED
  • Published: 16th April 2020

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Brand Genetics

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